Every touchpoint tracked. Every dollar attributed. Every audience weaponized.
13 tracking systems -- real-time deployment status
End-to-end click-to-revenue tracking -- every link verified
Full-cycle email attribution: send to revenue
8 weapon-grade audience segments ready to deploy
Needs GTM deploy. Will capture all site visitors for search + display remarketing lists.
NEEDS DEPLOY3,882 customer emails ready for upload. Match rate typically 60-75% on Meta.
READY1-3% lookalike from the 3,882 email seed list. Targets profiles similar to existing BSP customers.
READY3,882 emails for Search, Shopping, YouTube, Gmail remarketing. First-party data gold.
READYThree tiered windows: hot (30d), warm (60d), cold (90d). Different bid strategies per tier.
NEEDS BUILDOpened email but didn't book. High-intent audience for follow-up display/social ads.
NEEDS BUILDCalls that didn't convert to booking. Feed back into remarketing for second-chance conversion.
NEEDS BUILD976 customers in high-risk sewer zips. Targeted campaigns for camera inspections + replacements.
DATA READYReal GSC data -- opportunities and problems
3,283 impressions generating only 3 clicks. Title tag and meta description rewrite needed immediately.
Position 20.8. Dedicated landing page + backlinks could push to page 1 for high-intent local query.
22 clicks from 4,215 impressions. Top performing content page. Template for future service pages.
Top to bottom -- every channel, every touchpoint, every feedback loop
Deep-dive guides for each component of the tracking ecosystem
Performance Max, YouTube ads, and Display network strategy with audience signals.
19 junk PRIMARY conversions cleaned. Book Appointment as account-default. ST Job Completed reactivation.
Email campaigns, SMS sequences, review requests, and reactivation workflows.
CRO v4 form, trust signals, page speed optimization, and A/B testing framework.
Full GCLID pipeline audit, offline conversion gaps, and cross-channel attribution analysis.
The master battle plan. Every campaign, every keyword cluster, every conversion goal mapped.
10 actions to complete the remarketing + tracking arsenal