Everything you need in one place. Click any card to open.

Audrey's Workspace
🧩
NEW Β· APR 20 MEETING
How Figma + Bricks AI + Claude Connect
Live diagram + the 5 wiring steps. Start here β€” this is the 3-tool workflow you're about to learn.
Open Diagram β†’
🎨 My Creative Playbooks 5 guides
🎨
Ad Creative Design Playbook
Your guide to crafting high-converting ad creatives for every BSP campaign.
🎬
Brand Asset Living System
Living document for all brand assets, logos, templates, and style rules.
πŸ–Ό
Brand Content Visual Playbook
Visual guidelines for photography, graphics, and content layout.
βš™
Creative Asset Pipeline
End-to-end workflow for creating, reviewing, and publishing creative assets.
πŸ’»
Web Design + CRO Playbook
Conversion rate optimization patterns, page layouts, and UX best practices.
πŸ“ Content Ready for Design 6 items
NEW - Priority
βš”οΈ
Website Platform Battle Plan
Your Unbounce workflow, service page copy playbook (6 services ready to paste), Google Reviews integration, Bricks migration timeline, and everything from the Apr 10 meeting.
Reference
🎯
Keyword Weaponization Strategy
40,847 keywords mapped to 4 clusters. Use this to understand which keywords belong on which service page. Links to persona targeting.
Action Needed
πŸ“
Sewer Landing Page Brief
Your template for all service pages. Full creative specs and copy direction.
πŸ—‚
Service Page Template Brief
11-section architecture for every BSP service landing page.
Menu Page Strategy
6 sewer sub-pages. Build order. 911K searches. Your template = all pages.
Camera Inspection Page Brief
190K monthly searches. #1 priority page. Full copy + photo direction.
Sewer Camera Blog (Your Design)
Rebuilt to your specs. Inter font, #30C5FF borders, hero below text. WP ready.
Camera Inspection Landing Page
Draft landing page for sewer camera inspection service.
Landing Page Optimization
CRO framework, page speed targets, A/B testing strategy.
πŸ’Ό
March Creative Brief
Social media specs, design direction, and campaign creative requirements.
Action Needed
πŸ“§
KC Plumbing Survival Guide (Lead Magnet)
10-page PDF copy + design brief. Full content ready for layout. Created Mar 30.
STATUS: Copy complete. Needs Audrey design/layout.
Email Templates
Dormant customer reactivation campaign designs. Ready for your magic.
πŸ“ Blog + Content 2 items
Ready
πŸ“„
Sewer Camera Blog
Kalen-approved, ready for Monday. Full blog with widgets and schema.
πŸ“©
Outreach Implementation Guide
Email campaign architecture and automation setup documentation.
πŸ“ˆ Business Intelligence 5 resources
Sacred
⭐
Sacred HTML (Data Weapons Plan)
The master war room. Live data, strategy, and operational intelligence.
πŸ“Š
Customer Intelligence Dashboard
Live data across 11 tabs. Customer segments, revenue, and personas.
πŸš€
Email Campaign System
4,731 contacts ready. Campaign templates and automation flows.
🎯
Keyword Strategy
40,847 keywords mapped to personas and service categories.
πŸ“…
Tuesday Meeting Brief
Auto-generated standup brief with weekly metrics and action items.
πŸ“· Photo + Visual Assets 2 resources
πŸ“·
Photo Dashboard
Google Drive sync and photo processing pipeline. Browse and tag job site photos.
πŸ“
Google Drive Photos
BSP job site photos. Raw uploads from the field, organized by date.
πŸš€ Landing Page Briefs 9 briefs
Template
πŸ“Ή
Sewer Camera Inspection
The original brief. Contains Universal Design Standard. 190K monthly searches. Template for all other briefs.
Priority
πŸ‡¨
Emergency Plumbing
165K monthly searches. Red/coral urgency theme. Speed-focused UX. 60-min response promise.
CRITICAL
πŸ”₯
Water Heater Repair
6M monthly searches, only 1 conversion. Biggest revenue leak. Tank vs tankless comparison. $4,500 avg ticket.
New
πŸ’§
Drain Cleaning
4.1M monthly search volume cluster. Gateway to upsells. Camera-first process differentiator.
New
πŸ”¨
Sewer Replacement
76K monthly searches. Highest ticket ($5K-$15K). Trenchless vs traditional comparison. Pairs with camera inspection.
New
πŸ”§
Sewer Cleanout
184K monthly searches. Educational content play. Funnels to camera inspection and sewer replacement.
New
πŸ”₯
Gas Line Repair
Safety-critical. 73K monthly searches. Licensed gas work. Leads with safety credentials and fast response.
New
🌊
Sump Pump Repair
73K monthly searches. Seasonal surge during spring storms. Battery backup upsell. Conversion fix needed.
Kalen
πŸ’§
Water Softeners + Filtration
Kalen requested. 195K monthly searches. Recurring revenue from maintenance. Free water test lead magnet.
🎨 Brand Reference 4 items
🎨
Brand Colors
Primary
#1D1760 Navy
#30C5FF Blue
#FFEA00 Yellow
Secondary
#443A96 Purple
#93DEFB Sky
#F8F18C Soft Yellow
Tertiary
#C5EAF8 Ice Blue
#656CB2 Muted Purple
#F7F4C1 Cream
Click any swatch to copy the hex code.
Aa
Font: Inter
Official BSP typeface. Used across all web and marketing materials. Click to open Google Fonts.
πŸ“ž
Contact Info
Phone: (913) 963-1029
Address: 12022 Blue Valley Pkwy
Overland Park, KS 66213
Web: callbrightside.com
πŸ“œ
Design Rules
  • Hero image below text block (ADA compliance)
  • Blue borders use #30C5FF
  • No emojis on landing pages
  • Light theme for blog and landing pages
  • Inter font everywhere
  • Team is the brand, no individual faces
🌐 Website Pages Playbooks 11 playbooks
Sacred
🏠
Homepage Redesign Playbook
Full homepage strategy, section architecture, hero treatments, CTA patterns. Start here for the main page.
Priority
πŸ“
Location Pages Playbook
9 KC-metro city pages. Geo-modified keywords, local schema, directions, landmarks, per-city hero treatment.
πŸ‘‹
About Page Playbook
Kalen’s story, 4th-gen master plumber credentials, team-is-the-brand framing, no individual faces.
πŸ“ž
Contact Page Playbook
Phone, address, form architecture, hours, map, multiple contact paths. Trust-first layout.
❓
FAQ Page Playbook
Top customer questions, schema markup for rich results, category groupings by service.
⭐
Reviews Page Playbook
Google Reviews integration, filter by service type, review acquisition flow, star schema.
πŸ’³
Financing Page Playbook
Payment options, 0%-interest periods, affordability calculator, application flow.
🎟
Coupons Page Playbook
Active offers, seasonal discounts, print + digital coupon design, redemption tracking.
πŸ‘·
Careers Pages Playbook
Open positions, culture story, benefits, application flow. Built to attract master plumbers.
πŸ“‹
Menu + Nav Strategy
6 sewer sub-pages, build order, 911K searches. Site hierarchy and navigation architecture.
πŸ“š
Remaining Pages Master
Catch-all playbook for every site page not covered elsewhere. Build order + priorities.
πŸ›  Build + Platform Guides 6 guides
Live
🧱
Bricks Codebase Documentation
Every component, element, and walker version in the BSP Bricks build. Reference for section structure + v3 rendering.
βš™οΈ
Native Oxygen Builder Playbook
Build-from-scratch patterns for Oxygen-native pages. Component library, class system, reusable elements.
πŸ—Ί
Service Page Template Process
Step-by-step workflow for producing a new service landing page from brief to publish.
Reference
🎨
Claude Design For Audrey (Apr 18)
Design output + rationale from the Apr 18 build pass. Patterns to pull forward and patterns to avoid.
πŸ—‘
Audrey Battle Plan
Your phased roadmap. Phase 1 = passable (pre-launch). Phase 2 = polish (post-launch). Prevents burnout.
βœ‰οΈ
Audrey Email Brief
Email template design brief. Typography, hierarchy, CTA treatment, responsive specs.